My Experience

My full resume and list of experience can also be downloaded below or found on Linkedin
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I’m an award-winning Toronto-based creative with 15 years Under my belt.

I’ve worn a number of hats and worked in a number of vastly different environments. I’ve acted as everything between IT and Creative Director. I’ve found a home in corporate internal graphics, marketing/design firms, and the old stand-by of using Starbucks as an office. I thrive on impossible timelines and vague direction. The best thing about being a designer to me is the intellectual stimulation of solving problems.

Specialties:

  • Passionate designer with strong creative direction skills, multitasking abilities, and speed in execution
  • Extensive experience in branding, social media, corporate communications, stationery, advertising and packaging
  • Advanced knowledge of the Adobe suite, illustration, coding, and interactive design 

Work Experience

InfoMart

Art Director

  • Consolidated digital and print materials to a consistent brand identity and guided sales and product development’s use
  • Developed long-term content, creative, and marketing strategies alongside content manager, resulting in +125% marketing influenced deals, +30% email open & click rates, and +21% average google position
  • Created processes to streamline project management and approvals between the marketing team and c-suite 
  • Clients include: Infomart, Amy & Tammy’s Boxed Lunch Company, Pangeodata, Advantage Students, Kouzina Christos

2018 – Present

Deloitte

Senior Graphic Designer

  • Created client-facing and internal business documents, interactive e-learning modules, websites, smartphone apps, and video/animation projects

  • Implemented many streamlining additions to departmental workflow and client-facing web presence

  • Led the team as a subject matter expert in Macintosh, HTML5 jQuery, and Sharepoint

  • Clients include: Deloitte, CDC, DHS, AT&T, Disney, Mariott, Bank of Montreal, and Apple 

2011 – 2018

Planet Studio

Interactive Designer

  • Designed and programmed micro-sites and web advertising, acted as lead DVD program designer

  • Assisted in design of multifaceted print/interactive advertising campaigns, packaging, catalogs, and commercial storyboarding

  • Led design efforts for all projects aimed at children under 12, and the social media department

  • Clients include: Durex, PBS, ING, Arcadia, Alaven, The Weather Channel, Cartoon Network, Discovery, Molnlycke Healthcare, Scripps Networks, and CNN 

2008 – 2011

In-Line Creative Solutions

Lead Graphic Designer

  • Assisted in workflow ideation and UX/UI of corporate websites and advanced, corporate web applications

  • Created advertising collateral including posters, direct mail, flyers, doorhangers, brochures, and other promotional material

  • Headed the effort of a mass rebrand of corporate materials and publications following the merger of BellSouth and AT&T

  • Clients include: AT&T/BellSouth, Spelman College, the Midtown Alliance, Steifel Labs, Arcapita Ventures, Preprint, Troutman Sanders Attorneys at Law 

2006 – 2008

FreeLance Experience

La Salope Grafique

Creative Director

  • Led a small team creating custom letterpress stationery for weddings, personal & corporate branding, and correspondence

  • Headed the movement to retail sales, including running booths at events, and liaised with retail outlets selling product wholesale 

  • Featured in The Celebration Society’s Southeast Weddings magazine
  • Clients include: La Maison de la Bridal

2008 – 2016

fitATLANTA Magazine

Art Director

  • Acted as principal layout designer and copy editor

  • Created in-house ads for print and web, advised on ad placement within the publication, directed photography team

  • Guided agencies and staff through ad creation and acted as primary source of contact with vendors 

  • Cients include: fitATLANTA magazine, Videoscopic Institute of Atlanta, Seasons 52

2007 – 2008

Break Magazine

Junior Art Director

  • Assisted in developing a grid system and universal imagery/typographic style to match the existing branding

  • Created ads for sponsors
  • Solely designed a modified issue for use as a program for the Atlantis Music Festival  

2006

Other Freelance

  • Assembled Corporate Identity packages, including designing logotype, trade characters, and stationery

  • Designed for web in HTML/CSS, Adobe Flash, and installed PHP based content management systems

  • Compiled multiple page newsletters, brochures, promotional banners and advertising collateral

  • Clients include: Tanner Photography, The Mencken Society, Critical Designs, Purple Heart Foundation, Hudson Guild 

2004 – Present

Awards

Non-profit / Service

The Mythopoeic Society

Social Media Manager / Board of Directors

  • Helped to shape the ongoing operations of the non-profit, focusing on modernization, social engagement, events and branding 

  • Implemented a social media and content plan that has measurably increased user engagement (+58%) and improved demographics (lowering the average age of engaged users)

  • Managed all social media accounts on an ongoing basis 

2016 – Present

Signum University

Outreach / Digital Media Team

  • Created promotional graphics for courses offered on iTunes streaming service and the university website

  • Assisted in logo development and rebranding initiative

  • Designed graphics and collateral for conferences

  • Recorded, edited, and distributed video online class sessions 

     

2015 – 2019

Fulton County Animal Services

WEb developer

  • Designed and implemented an easy-to-update, WordPress-based website

2011

The Broadway Dreams Foundation

Creative Director

  • Developed a cohesive print/interactive brand identity

  • Assisted in putting multiple time-saving management systems in place and centralizing information flow

  • Acted as webmaster and led a multifaceted design team (traditional and social media) including being primary source of contact for vendors 

2008 – 2014

Education

The Art Institute of Atlanta

Bachelor of Fine Arts (BFA)

Graphic Design

2006

Let’s Work Together

I’m always looking for new freelance opportunities. Do you need help with a logo, a new website, or some help with getting the word out about your business? I can help.

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